POP FEVER Collection
「回歸初心，追尋原始的流行狂熱」
「回歸初心，追尋原始的流行狂熱」
啟發於童年回憶中的遊戲、動漫與電玩等流行娛樂，將懷舊元素與當代視角結合，創作出一系列風格化字體設計，並運用 AI 工具 MidJourney 重新詮釋經典元素。字體設計作為街頭潮流單品中頗受歡迎的呈現形式，融入塗鴉與插畫的「POP FEVER」系列商品之品牌形象，展現復古與潮流並存的魅力。
Inspired by childhood memories of games, anime, and video games, this project blends nostalgic elements with a contemporary perspective to create a series of stylized typeface designs. By utilizing the AI tool MidJourney, classic elements are reinterpreted with a fresh approach.
The typeface designs, a popular form of expression in streetwear culture, are integrated into the brand identity of the 'POP FEVER' series—a collection that combines graffiti and illustration. The result is a captivating blend of retro charm and modern trends.
CREDITS
Type | Product & Package Design
Year | 2023
Art Director | TJ Lin
Graphic Designer | TJ Lin
Photography | Chun Teng Lin / Rena Lin
Year | 2023
Art Director | TJ Lin
Graphic Designer | TJ Lin
Photography | Chun Teng Lin / Rena Lin
